This project aims to create awareness about social design and
call for greater responsibility for designers. It facilitate
collaborative thinking and explore the future of design through their
website, events, books and radio program.
Massive Change project attempts to facilitate
collaborative thinking among people who contribute to designing the
world and manage interconnectivity of the world. Massive Change: The
Future of Global Design wants to explore to future of design and calls
for greater responsibility for designers. It aims at making people
think about social design by organizing events, publishing books and
leading a radio program.
Massive Change links:
public events
radio program
Massive change
is not about the world of design; it's about the design of the world.
An ambitious effort begun in 2002 to explore the future of design, the
Massive Change project has since spawned a book, a traveling
exhibition, a series of formal and informal public events, a radio
program, an online forum and a blog. Massive Change attempts to chart
the bewildering complexity of our increasingly interconnected (and
designed) world.
The project is conceived as "a network that grows exponentially every day," states Bruce Mau, founder of Bruce Mau Design and the chief architect of the Massive Change project.
Design has emerged as one of the world's most powerful forces. It has placed us at the beginning of a new, unprecedented period of human possibility, where all economies and ecologies are becoming global, relational, and interconnected. To understand and harness these emerging forces, there is an urgent need to articulate precisely what we are doing to ourselves and to our world. This is the ambition of Massive Change. It is a celebration of our global capacities but also a cautious look at our limitations, encompassing the utopian and dystopian possibilities of this emerging world, in which even nature is no longer outside the reach of our manipulation. Engineered as an international discursive project, Massive Change: The Future of Global Design, maps the new capacity, power and promise of design
Massive Change calls for greater public discourse and personal responsibility for designers and their projects. The future of design is fundamentally collaborative so discussions must go beyond the design field itself to the broadest possible audience, the people directly affected by the work of designers.
Instead of structuring the Massive Change project around professional design disciplines, like graphic design and industrial design, its creators looked at design from the perspective of the citizen. The events, the book, and the growing online community are short cuts to provocative thinking about the power and promise of design and are intended to encourage people to think about and ultimately, influence design.
The project is conceived as "a network that grows exponentially every day," states Bruce Mau, founder of Bruce Mau Design and the chief architect of the Massive Change project.
Design has emerged as one of the world's most powerful forces. It has placed us at the beginning of a new, unprecedented period of human possibility, where all economies and ecologies are becoming global, relational, and interconnected. To understand and harness these emerging forces, there is an urgent need to articulate precisely what we are doing to ourselves and to our world. This is the ambition of Massive Change. It is a celebration of our global capacities but also a cautious look at our limitations, encompassing the utopian and dystopian possibilities of this emerging world, in which even nature is no longer outside the reach of our manipulation. Engineered as an international discursive project, Massive Change: The Future of Global Design, maps the new capacity, power and promise of design
Massive Change calls for greater public discourse and personal responsibility for designers and their projects. The future of design is fundamentally collaborative so discussions must go beyond the design field itself to the broadest possible audience, the people directly affected by the work of designers.
Instead of structuring the Massive Change project around professional design disciplines, like graphic design and industrial design, its creators looked at design from the perspective of the citizen. The events, the book, and the growing online community are short cuts to provocative thinking about the power and promise of design and are intended to encourage people to think about and ultimately, influence design.
Massive Change links:
public events
radio program
